Project: Vilapensa 24 “Els Altres”
Client: Vinseum
Spain 2024
The central theme of the seventh edition of the Vilapensa festival was "The Others," highlighting the concept of shared identity and social norms. In celebration of the seventh anniversary, a renewal of both themes and imagery was chosen. My proposal used statues as a universal metaphor for humanity, reflecting us as mirrors of ourselves. A modular grid was designed, optimized for both print and digital media, with a special emphasis on videos, where the graphics achieved their maximum impact. The minimalist typography and vibrant color palette complemented the proposal, creating a clear and dynamic visual image that resonated with the festival's theme.